What stays with you afterwards
A look at enquiries, not a summary of impressions
Every week we look at where the enquiries came from and which of them are relevant. Empty search phrases go into the negative list, the working ones get more attention.
An order of changes named in advance
What exactly we touch, and in which case, is written down before we start. That is how you tell work apart from the word "optimisation".
The right to stop on any day
The account is yours and the money is yours. No month of notice, no "let us finish the period" — you stop it yourself when you decide to.
When people come to us with this
Running the campaigns matters where demand is alive and keeps moving.
Campaigns were set up and left alone
They worked and then stopped. Demand moved and the ads stayed the same — after two or three months that is almost always what happened.
There is nobody to look every week
Inside the company nobody owns the advertising: everyone has their own job, and the account gets opened when the money has already run out.
A seasonal business
Demand jumps from month to month, and the same setup works differently in winter and in summer.
You want to see what changes
Not "we did some work" but a list: what was done, why, and what came of it.
A clear order, no surprises
1 · A conversation
Half an hour about your business: who buys from you, at what average order value and what you have already tried. No account access is needed at this step.
2 · The numbers and a plan
We do the arithmetic before the start: what an enquiry may cost and whether that adds up against your order value. If it does not, we say so before you spend.
3 · Launch and watching
We build the campaigns inside your own account, start them and stay around: we look at enquiries rather than impressions and tell you what changed and why.
The figure is named in a quote for your task, once it is clear how many campaigns and keywords are involved and what has already been done before us. There is no price list here on purpose: an "average price" in advertising means averaged work, and you pay for yours.
What we do ourselves and what we do with partners
We do this ourselves
The weekly look at enquiries, keyword cleaning, ad and bid corrections are what we do on the live campaigns of a client project of the agency.
The source report is built by our own tagging — down to the CRM record, not from an account export.
Changes are written down as a list: what was changed, when and why. That is our ordinary form of reporting, not a separate service.
We build this out for you
Matching against sales and refunds inside your accounting system — the core is there, the link we build out, and we name the timing before we start.
Where a partner does the work, we stay your single point of contact: we pick the contractor, set the task, watch the timing and answer to you for the result. The contract names the contractor honestly — no "we do everything in-house".
What people usually ask
What do you actually do every week?
How is running the campaigns different from setting them up?
Can I stop at any moment?
Let us look at your task
Half an hour about your business — no access to your advertising accounts and no commitments.
We call back during working hours. Company details are optional — if you give them, we read the open registries first and come to the conversation prepared.